• Hello! Here is the story of my brand so far:

  • I studied pattern cutting at London College of Fashion. I learnt about draping, flat pattern cutting, tailoring and sewing. I already knew I wanted to have my own brand one day

  • After years of dreaming, in March 2019 I launched my brand with a capsule collection of bespoke made-to-order pieces, it featured just one dress

  • In 2019 I was working part time as a nanny and part time as an assistant to support the business

  • When lockdown came in 2020 I decided it was a good time to focus on my business full time. I needed to restructure the brand as I couldn’t meet with clients. I ordered 100m of white cotton and launched my first garment dyed ready-to-wear collection in standard sizes. I was making all of the dresses myself and dying them in my washing machine

  • My husband and I got married in December 2020. We had planned a larger wedding for the following year, but were worried about cancellations, so decided to have a small (15 person) wedding. I was a little too relaxed about my dress and only started about 10 days before...

  • In 2021, I launched my first Lily dress in corduroy. It was an instant hit and kept us very busy!

  • 2022, I had my first wedding dress commission, following this I worked with a number of brides on a one off basis. I knew I wanted to launch a bridal collection, but it was very important to me to understand what the modern bride was looking for from her dress

  • October 2023, I launched my first bridal collection. I could have never anticipated the reaction that then came. I had brides booking appointments and trusting me to make their dress. It was (and still is) very exciting and I will be forever grateful to those brides that saw something in me.

  • 2 years down the line, I’ve had the privilege of welcoming over 400 brides to my studio. I love hearing about each wedding and unique vision of the brides that visit

  • And of course working with many amazing women to create their dream dresses. I had never imagined I would end up doing bridal, however now it seems like such an obvious fit for me. I feel incredibly lucky be doing it

  • I'm so excited to meet more wonderful brides and be a part of their journey!